¿Qué es el 'downtrading'? El comportamiento de los clientes que temen los supermercados

Directoalpaladar.com - 7. februar 2024

¿Qué es el 'downtrading'? El comportamiento de los clientes que temen los supermercados

La inflación rampante, especialmente elevada en el sector de la alimentación, está provocando una importante pérdida de nivel adquisitivo de las familias. Pero todo el mundo tiene que comer, por lo que lejos de verse perjudicados, los supermercados han mostra…

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